Store Review Experiences
Pixel Rush’s Apple rejection: age rating and the advertising flow
Our Pixel Rush review record from 7 October 2026 explains the age-rating answer and a separate concern about the advertising experience.
Updated: 2026-10-20
The real case
Our Pixel Rush project record from 7 October 2026 lists two Apple concerns: the advertising answer in the age-rating questionnaire and the ad experience. Apple reviewed version 1.0.2, build 2. This account is based on the project’s review record.
What to check
Under 2.3.6, the record says advertising had been marked “No”. We changed it to “Yes”, saved it and reopened the form to check. Compare the questionnaire with the final build’s actual behaviour rather than filling it out from memory.
Under 4.0, the reviewer said customers had to view ads before using the app. Local code review recorded no launch ad call and described ads after certain level completions. We sent a clarification and resubmitted the same build. The record does not say ads were removed or Apple approved the submission.
- Compare age-rating answers with the final build.
- Document the steps that trigger ads in a reproducible way.
- Clearly explain differences between feedback and observed behaviour.
Confirmed outcome
The project record confirms the form correction, clarification and resubmission on 7 October. It does not confirm a later approval.
These checks can help reduce avoidable issues; they do not guarantee store approval.
Related game or app
These are real product images from the stores, not evidence of the screens seen during the rejection.
More in this series
Explore the other lessons from our store review experiences.